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A New Level of Storytelling

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Inception group are very excited to be featured in Virgin Experiences piece “Inside the business taking storytelling to a whole new level”

“As far as innovative uses of storytelling go in business, Inception Group takes some beating. The brainchild of co-founders Charlie Gilkes and Duncan Stirling, the nightclub, bar & restaurant operators, prides itself on immersing customers in unique and theatrical storylines…

Inception Group venues are designed to bring people on immersive and unexpected experiences. A great example of which is one of their latest spaces in Covent Garden – inspired by mobster films, it’s accessible through an industrial meat locker, where guests ‘negotiate’ with a butcher to enter.

Having promoted the brand through pop-ups at events such as Queen’s Club tennis championships and Henley Regatta the pair oversaw sales of £14 million in 2016, chalked up a place on the Fast Track 100 and now boast a staff of over 300. We spoke to the guys to get a better understanding of what storytelling means to their business.”

The full interview here: https://www.virgin.com/entrepreneur/inside-business-taking-storytelling-whole-new-level

Vogue names Mr Fogg’s Residence one of the ‘Best Cocktail Bars in London’

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We’re extremely proud to see Mr Fogg’s Residence featured in Vogue’s roundup of London’s best cocktail bars.
‘The original charming cocktail residence in Mayfair – inspired by Jules Verne’s eccentric British adventurer Phileas J Fogg – now boasts two sister locations in London, the Covent Garden tavern and the recently opened gin parlour.’

A night at Bunga Bunga Covent Garden

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We’re very excited to launch our latest video, which highlights the wacky, unique and exciting experience of a night at Bunga Bunga Covent Garden.
For online bookings: https://bungabunga-london.com/covent-garden/make-a-booking/

Inception Group visit the Bombay Sapphire Distillery

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Inception group visited the Bombay Sapphire Distillery on Monday 16th for our annual away day. We saw some excellently motivating presentations, one in particular by our Head of Maintenance Jerry who drew an impeccably thorough – but entirely improvised – analogy between team Inception and a military ranked army.
Later we engaged in a team-building ‘egg drop’ exercise; highlighting the creativity of certain team members. (Most eggs were successful.) We then ended with a tour of the Bombay Sapphire Distillery, educating ourselves on all that is required to make this incredible brand of Gin.

From The Earth to The Stars at Mr Fogg’s Residence

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Mr Fogg’s Residence, has become the first bar to send a cocktail into space. The cocktail (From The Earth To The Stars) will be used as bitters and available for guests to enjoy in a limited edition cocktail at the bar.

A bottle of the bitters was sent 27km above the earth’s surface to capture this photo, with the help of acclaimed food and drink scientists, Bompas & Parr, who sent the drink into space using a bespoke balloon. The bottle journeyed for 2 hours and 15 minutes with temperatures dropping as low as -57 degrees.

The bottle has now be taken on the final leg of its journey and turned into London’s most well-travelled drink, with From The Earth to The Stars, a celestial libation made with Tanqueray TEN Gin, fresh lavender, grapefruit peels, orange peel, lemon peel, fresh chamomile and angelica root. This interstellar cocktail will be both delicious and offer drinkers a unique chance to travel to infinity and beyond with just one sip.

For a chance to try this extra-terrestrial libation, come and visit us at Mr Fogg’s: https://mr-foggs.com/residence/reservations/ 

Inception Group wins Best Hospitality Group Of The Year…. and more…

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We are incredibly honoured and proud to have won 3 awards in the past 2 weeks. As the group continues to grow we hope our collection of awards will follow suit! As Co-Founder Duncan Stirling said#WeAreGoingToNeedATrophyCabinet !

London Lifestyle Awards: Best Hospitality Group 2014, 2015, 2016

To win it once was very special, then to follow up last year with another win was a complete surprise but to win it an unprecedented three times is truly amazing. We are very proud to win Best Hospitality Group in London once again.

Click here for more.

2016 Association of Licensed Multiple Retailers (ALMR): Inception Group – Late Night Drinks Award 2016

We were delighted to attend the 2016 Association of Licensed Multiple Retailers (ALMR) Late Night Awards and honoured to win the award for Late Night Drink against some fierce national competition including Be At One, Dirty Martini (Covent Garden Restaurants), and New World Trading Company.

Read more here.

Imbibe Drinks List: Mr Fogg’s – Themed Drinks List Of The Year 2016

‘ What really made venue stand out was how they interpreted their chosen theme and carried it through to every single element of their drinks list; from their carefully curated spirits choices to cleverly named cocktails, original recipes and creative drinks list design’.

To see the other shortlisted competitors click here.

BungaTINI Opens!

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BungaTINI is an all day trattoria and bar open from 7am-1am serving coffee, breakfast, lunch, aperitivo, dinner, drinks, and everything in-between.

Inspired by a neighbourhood back-street Italian bar/pizzeria, it serves a delicious range of home-made pastries, pizzas and classically simple regional dishes available to eat in or take away. The bar houses a large selection of Italian wines, beers, proseccos and vermouths and also serves a range of cocktails perfect for either an aperitivo or digestivo.

Downstairs, it offers a more informal bar setting with high tables and a counter to eat and drink at whilst the trattoria with restaurant tables is upstairs looking over the bar below.

Buon Appetito!

For more information click here.

Cahoots pops up at London Cocktail Week with Bombay Sapphire

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From Monday 3rd October to Sunday 9th October Cahoots appeared down the Central Line at Old Spitalfields Market with Bombay Sapphire gin. Cahoots created a bespoke Cahoots vintage cocktail train at the London Cocktail Week Village with their scoundrels on hand to keep guests well hydrated.

The menu was inspired by the adventures of the Famous Five by Enid Blyton, featuring cocktails such as The Captain heads to the seaside! Made with Bombay Sapphire, Bombay Bathwater Brew, Blue Curacao, lemon topped with Fentiman’s tonic; The Captain solves a mystery! Using star of Bombay Sapphire, Amer picon, Kamm & Sons and Martini Fiero and The Captain meets a tropical stranger! Bombay Sapphire, Limoncello, Grains of Paradise, Pomegranate, pineapple and lemon.